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The 6th Neuroeconomic Management Committee of China Society for Technological Economics and the 8th Annual Conference of Neural Management and Neuroengineering Branch of Management Science and Engineering Society were successfully held!

On July 14-15, the "Sixth Neuroeconomic Management Committee of China Society of Technological Economics and the Eighth Academic Annual Conference of Neural Management and Neural Engineering Branch of Management Science and Engineering Society" was held in Southwest Petroleum University (SWPU). It was organized by the Neuroeconomic Management Committee of China Society for Technical Economics, Neural Management and Neural Engineering Branch of Management Science and Engineering Society and Southwest Petroleum University, and hosted by the School of Economics and Management of Southwest Petroleum University. As a co-organizer, Beijing Hengzhi Technology Co., Ltd. provided important support for this conference. Focusing on the theme of "Frontier of Neuroeconomics and Neuromanagement Driven by Artificial Intelligence", the conference discussed the development trend of Neuroeconomics and Neuromanagement at home and abroad in the context of Artificial Intelligence, and shared the latest research and practice results of Neuroeconomics and Neuromanagement driven by Artificial Intelligence in serving the national major strategic needs. The latest research and practice results of AI-driven neuroeconomics and neuromanagement in serving the major strategic needs of China were shared. More than 200 experts, scholars and researchers from Tsinghua University, Zhejiang University, Fudan University, Sun Yat-sen University, Shandong University, Southeast University, Chongqing University, East China Normal University, Shanghai International Studies University, Southwestern University of Finance and Economics, South China Normal University, Zhejiang Polytechnic University, Zhejiang University of Finance and Economics, Hong Kong Polytechnic University, Xi'an University of Science and Technology, Southwestern Petroleum University, and other colleges and universities, scientific research institutes, and industries attended this conference. More than 200 people attended the meeting, and more than 1,000 people watched the meeting live online.


Scenes from the General Assembly

Ma Qingguo, chairman of the conference, director of the Neuroeconomic Management Professional Committee of China Society for Technical Economics, founder of the Neuromanagement Laboratory of Zhejiang University, and academician of the International Eurasian Academy of Sciences, Pu Yong, member of the Standing Committee of the Party Committee of the university and minister of the United Front Work Department, attended the opening ceremony and delivered a speech, and Zheng Xiaoqiang, dean of the School of Economics and Management of Southwest Petroleum University, presided over the opening ceremony of the conference.In his speech, Ma Qingguo said that the scientific management centered on physical labor is accelerating to the transformation of scientific management centered on mental labor, while the development of artificial intelligence further makes the mental labor constantly updated and changed.In his speech, Pu Yong welcomed the experts and scholars who came to the meeting and introduced the school's history, disciplinary development and the development of humanities and social sciences.We hope to deepen the understanding of "Frontiers of Neuroeconomics and Neuromanagement Driven by Artificial Intelligence", and to strengthen the construction of academic disciplines and specialties as well as scientific and technological innovation of the university.


Speech by Academician Ma Qingguo

The meeting was divided into General Assembly reports and sub-forums. The morning report was chaired by Professor Zhao Lei of Zhejiang University and Professor Dai Weihui of Fudan University. Ma Qingguo, President of the conference and Academician of International Eurasian Academy of Sciences, firstly shared his research on "Several Issues of Neuromanagement Longitudinal Development", and Dai Weihui, Professor of Fudan University, Rao Peilun, Professor of Tsinghua University, Chen Launching, Long-term Associate Professor of Zhejiang University, Ye Hang, Professor of Zhejiang University of Finance and Economics, Li Jianbiao, Professor of Shandong University, and Jin Jia, Professor of Shanghai International Studies University, made speeches respectively in the conference report. The afternoon report was hosted by Li Zhizhong, Professor of Tsinghua University and Ye Gui, Professor of Chongqing University. Zhao Lin, Professor of Southwest University of Finance and Economics, Xue Chengqi, Professor of Southeast University, Cui Xuegang, Professor of Beijing Normal University, Su Hao, Professor of Southwest University of Petroleum, Sheng Feng, Researcher of Zhejiang University, Han Shuai, Associate Professor of The Hong Kong Polytechnic University, and Dr. Li Xiaotao of BIAT Intelligent Life Science and Technology Ltd. made speeches respectively.


Scenes from the General Assembly

In addition, six sub-forums of the conference were held in the afternoon of July 15, with the following topics: Frontiers of Neuromanagement and Neuroengineering Research, Decision Neurology/Cognitive Neuroscience, Human-Computer Interaction/AI/Neuroinformatics Management and Information Systems, Neuroengineering Management, Neuromarketing, Neuroeconomics/Neurofinance/Neuropsychology, respectively. Around the 40 selected research papers, the participating experts had in-depth exchanges and discussions with the paper authors.


Selected sub-forums

The Neuroeconomic Management Professional Committee of China Society of Technical Economics and the Neural Management and Neuroengineering Branch of the Management Science and Engineering Society are important positions for the research of neuromanagement and neuroeconomics in China. The annual conference is co-sponsored by the Neuroeconomic Management Professional Committee of the Chinese Society of Technical Economics and the Neural Management and Neural Engineering Branch of the Management Science and Engineering Society, and co-organized by the School of Economics and Management of Southwest Petroleum University, the Division of Humanities and Social Sciences of Southwest Petroleum University, and the Key Laboratory of Energy Security and Low-Carbon Development.


Prof. Dai Weihui summarized the conference

General Manager of Hengzhi Technology made a report on the sub-forum

our companyLi KahuaThe general manager made a report entitled "Neurotechnology in Neuromanagement" in the sub-forum of Neuromanagement and Neuroengineering Research Frontiers of the conference. General Manager Li introduced in detail the application of neurotechnology in neuromanagement, explored how to utilize EEG, eye movement, near infrared and other technological means to reveal the neural mechanism in the management process, and demonstrated the latest research results and practical application cases in related fields. This report aroused heated discussions and great attention from the participating experts and scholars, providing new perspectives and methods for the development of the discipline of neuromanagement.


moment of truth

Hengzhi Technology Booth


Hengzhi Technology Product Catalog

Cortivision Photon Cap Portable NIR & SmartBCl Portable EEG

A steady stream of attendees

Presentation for participantsHengzhi TechnologyNeuroscience Products

Introducing the neuroscience products of Everbest to the attendees.

Our company set up a booth at the conference to display the latest neuroscience products, including EEG, eye movement, NIR and VR,Driver simulation human factors systemThe innovative application scenarios of the experimental technology means and the specific application cases of these equipments were displayed, which attracted the attention of many participants and their personal experience through the demonstration of Hengzheng technical engineers, which mobilized the exploratory enthusiasm of the experiencers!


looking forward

The successful organization of this annual conference demonstrated the latest research results and future development direction of neuroeconomic management and neuroengineering management in the context of artificial intelligence and emerging technologies. As a co-organizer, Beijing Hengzhi Technology Co., Ltd. actively participated in and supported the conference, contributing to the development of the discipline of neural management and the innovative application of related technologies.


Company Profile

Ltd, invested by Zhongke (Guangdong) Science Group and relying on Guangdong Human Factors Technology Research Institute and Wuhan Human Factors Engineering Technology Research Institute, is a new type of high-tech enterprise based on the direction of psychological human factors, driving human factors, biomechanics, user experience, virtual reality and other directions, integrating production, research and development, sales and technical services, and has been selected as a national high-tech enterprises, science and technology-based Small and Medium-sized Enterprises (SMEs) and Zhongguancun High-tech Enterprises.

Hengzhi Technology independently researches and develops driving human factors system, virtual reality graphical editing software, light environment psychological assessment system, psychological and human factors experimental teaching system, and at the same time as the general agent of Poland Cortivision near infrared, Russia Mitsar EEG and Germany Eyelogic eye movement instrument in China, Italy BTS surface electromyography and other biomechanics and gait analysis scientific research products general agent. Canada AdHawk Mindlink high sampling eyeglasses eye-tracker, Germany QuaeroSys tactile stimulation system, the Netherlands Noldus behavioral science, Sweden Tobii eye-tracker, the Netherlands MindMedia physiological andbiofeedbackThe company is the agent of American Biopac physiology, American ETT olfactory/taste stimulator and other products. We have served Tsinghua University, Peking University, Beijing Normal University, Northeast Normal University, Yanshan University, Xi'an University of Architecture and Technology, Northwest Agriculture and Forestry University, Shenzhen University of Technology, Xi'an University of Science and Technology, Shanghai Jiaotong University, Xinjiang Normal University, Qiyuan Laboratory, China Electronics Technology Group 27, China Electronics Technology Group 28, Huawei Technology, Inkjet Weather, NetEase, the Second Academy of Astronautics and so on. Thousands of colleges and universities, research institutes and enterprises and institutions continue to carry out in-depth cooperation in talent cultivation, production and research cooperation, and transformation of achievements.


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